{"id":293,"date":"2026-09-22T00:04:35","date_gmt":"2026-09-22T00:04:35","guid":{"rendered":"https:\/\/punaworld.com\/sobre-puna\/"},"modified":"2026-09-22T12:42:02","modified_gmt":"2026-09-22T12:42:02","slug":"sobre-puna","status":"publish","type":"page","link":"https:\/\/punaworld.com\/en\/sobre-puna\/","title":{"rendered":"About Puna"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"293\" class=\"elementor elementor-293\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2b5569 e-con-full e-flex e-con e-parent\" data-id=\"b2b5569\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-44bbc83 elementor-widget elementor-widget-html\" data-id=\"44bbc83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<section class=\"pw-cover puna-hero\" style=\"--cover:url('https:\/\/punaworld.com\/wp-content\/uploads\/2026\/09\/01-puna-hero-marfil-realista-scaled.webp')\">\n  <div class=\"pw-cover__inner\">\n    <p class=\"pw-cover__kicker\">Puna World<\/p>\n    <h1 class=\"pw-cover__title\">About Puna<\/h1>\n    <p class=\"pw-cover__desc\">Pieces born of a handcrafted process, deeply connected to the land.<\/p>\n  <\/div>\n<\/section>\n\n<div class=\"sp\">\n  <section class=\"sp-intro\">\n    <p class=\"sp-kicker\">Our story<\/p>\n    <p class=\"sp-lead\">Each of these pieces is born of a handcrafted process deeply connected to the land. In communities across inland Argentina, women weavers hand-spin and dye sheep and llama wool, using roots, bark, herbs and fruit to bring natural, one-of-a-kind colours to life.<\/p>\n  <\/section>\n\n  <section class=\"sp-split\">\n    <div class=\"sp-split__img\" style=\"background-image:url('https:\/\/punaworld.com\/wp-content\/uploads\/2026\/09\/05-puna-cuadrada-hilado-manual.webp')\" role=\"img\" aria-label=\"Hand-spinning wool\"><\/div>\n    <div class=\"sp-split__copy\">\n      <p class=\"sp-kicker\">Ancestral knowledge<\/p>\n      <p class=\"sp-p\">This wisdom, passed down from generation to generation, is far more than a technique: it is a way of supporting their families, of finding independence, and of keeping their traditions alive.<\/p>\n    <\/div>\n  <\/section>\n\n  <section class=\"sp-process\">\n    <p class=\"sp-kicker\">The process<\/p>\n    <p class=\"sp-p sp-p--center\">The wool comes from their own flocks and passes through many hands and many stages.<\/p>\n    <ol class=\"sp-steps\">\n      <li><span>01<\/span>Gathered<\/li>\n      <li><span>02<\/span>Cleaned<\/li>\n      <li><span>03<\/span>Dried<\/li>\n      <li><span>04<\/span>Spun<\/li>\n      <li><span>05<\/span>Dyed<\/li>\n      <li><span>06<\/span>Woven<\/li>\n    <\/ol>\n  <\/section>\n\n  <section class=\"sp-close\">\n    <p class=\"sp-lead sp-lead--small\">With dedication and time, every piece is unique and unrepeatable, and carries within it the value of slow, mindful work with real impact. Each weaving supports dignified work, revalues ancestral crafts and strengthens the roots of the communities that create them.<\/p>\n    <a class=\"sp-link\" href=\"\/en\/tienda\/\">Discover the collection<\/a>\n  <\/section>\n<\/div>\n\n<style>\n\/* ---------- COVER ---------- *\/\n.pw-cover{position:relative;height:48vh;min-height:360px;max-height:540px;display:flex;align-items:center;justify-content:flex-start;padding:60px 2% 0;box-sizing:border-box;color:#fff;font-family:'Albert Sans',sans-serif;background:#1a1a1a var(--cover) center\/cover no-repeat;overflow:hidden}\n.pw-cover::before{content:\"\";position:absolute;inset:0;background:linear-gradient(90deg,rgba(0,0,0,.34) 0%,rgba(0,0,0,.08) 55%,rgba(0,0,0,0) 100%),linear-gradient(180deg,rgba(0,0,0,.22) 0%,rgba(0,0,0,0) 30%)}\n.pw-cover__inner{position:relative;text-align:left;display:flex;flex-direction:column;align-items:flex-start;gap:12px;max-width:440px}\n.pw-cover__kicker{font:400 10px\/1 'Albert Sans',sans-serif;letter-spacing:.18em;text-transform:uppercase;margin:0;opacity:.8}\n.pw-cover__title{font:300 30px\/1.1 'Albert Sans',sans-serif !important;letter-spacing:.01em;margin:0;color:#fff !important}\n.pw-cover__desc{font:400 12px\/1.7 'Albert Sans',sans-serif;margin:2px 0 0;opacity:.9}\n.pw-cover__desc:empty{display:none}\n.pw-steps{list-style:none;margin:10px 0 0;padding:0;display:flex;align-items:center}\n.pw-steps li{display:flex;align-items:center;font:400 10px\/1 'Albert Sans',sans-serif;letter-spacing:.14em;text-transform:uppercase;opacity:.5}\n.pw-steps li+li::before{content:\"\";width:24px;height:1px;background:rgba(255,255,255,.5);margin:0 12px}\n.pw-steps li span{margin-right:6px}\n.pw-steps li.is-active,.pw-steps li.is-done{opacity:1}\n.pw-steps li.is-active{text-decoration:underline;text-underline-offset:5px}\n\/* ---------- CONFIANZA ---------- *\/\n.pw-trust{display:grid;grid-template-columns:repeat(3,1fr);gap:30px;border-top:1px solid #ece8e0;margin-top:60px;padding-top:26px;font-family:'Albert Sans',sans-serif}\n.pw-trust p{margin:0}\n.pw-trust strong{display:block;font:400 10px\/1.3 'Albert Sans',sans-serif;letter-spacing:.14em;text-transform:uppercase;margin-bottom:4px;color:#1a1a1a}\n.pw-trust span{font:400 12px\/1.5 'Albert Sans',sans-serif;color:#9a948b}\n@media (max-width:767px){\n  .pw-cover{height:40vh;min-height:300px;padding:50px 5% 0}\n  .pw-cover__title{font-size:26px !important}\n  .pw-steps li{font-size:0}\n  .pw-steps li span{font-size:10px;margin:0}\n  .pw-steps li+li::before{width:18px;margin:0 8px}\n  .pw-trust{grid-template-columns:1fr;gap:16px}\n}\n\n.sp{font-family:'Albert Sans',sans-serif;color:#1a1a1a}\n.sp *{box-sizing:border-box}\n.sp-kicker{font:400 10px\/1 'Albert Sans',sans-serif;letter-spacing:.18em;text-transform:uppercase;color:#9a948b;margin:0 0 22px}\n.sp-lead{font:300 22px\/1.6 'Albert Sans',sans-serif;margin:0;letter-spacing:.005em;color:#1a1a1a}\n.sp-lead--small{font-size:18px}\n.sp-p{font:400 13px\/1.8 'Albert Sans',sans-serif;margin:0;color:#3a3733;max-width:420px}\n.sp-p--center{margin:0 auto;text-align:center;max-width:460px}\n.sp-link{display:inline-block;margin-top:34px;font:400 10px\/1.4 'Albert Sans',sans-serif;letter-spacing:.16em;text-transform:uppercase;color:#1a1a1a !important;text-decoration:underline;text-underline-offset:4px}\n.sp-link:hover{opacity:.6}\n\/* intro *\/\n.sp-intro{max-width:760px;margin:140px auto 0;padding:0 5%;text-align:center}\n\/* split *\/\n.sp-split{display:grid;grid-template-columns:1fr 1fr;align-items:center;margin-top:140px}\n.sp-split__img{aspect-ratio:1\/1;max-height:88vh;background-size:cover;background-position:center}\n.sp-split__copy{padding:0 12% 0 14%}\n\/* proceso *\/\n.sp-process{margin:140px 2% 0;text-align:center}\n.sp-steps{list-style:none;margin:48px 0 0;padding:0;display:grid;grid-template-columns:repeat(6,1fr);border-top:1px solid #ece8e0;border-bottom:1px solid #ece8e0}\n.sp-steps li{padding:30px 10px;font:400 11px\/1 'Albert Sans',sans-serif;letter-spacing:.14em;text-transform:uppercase;display:flex;flex-direction:column;align-items:center;gap:14px}\n.sp-steps li+li{border-left:1px solid #ece8e0}\n.sp-steps span{font:300 11px\/1 'Albert Sans',sans-serif;letter-spacing:.06em;color:#9a948b}\n\/* cierre *\/\n.sp-close{max-width:680px;margin:140px auto 140px;padding:0 5%;text-align:center}\n@media (max-width:767px){\n  .sp-lead{font-size:18px}\n  .sp-lead--small{font-size:16px}\n  .sp-intro{margin-top:80px}\n  .sp-split{grid-template-columns:1fr;margin-top:80px;gap:34px}\n  .sp-split__copy{padding:0 5%}\n  .sp-process{margin:80px 5% 0}\n  .sp-steps{grid-template-columns:repeat(3,1fr)}\n  .sp-steps li:nth-child(4){border-left:0}\n  .sp-steps li:nth-child(n+4){border-top:1px solid #ece8e0}\n  .sp-close{margin:90px auto 90px}\n}\n<\/style>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Puna World Sobre Puna Piezas que nacen de un proceso artesanal conectado con la tierra. Nuestra historia Cada una de estas piezas nace de un proceso artesanal profundamente conectado con la tierra. En comunidades del interior de Argentina, mujeres teleras hilan y ti\u00f1en a mano lana de oveja y llama, usando ra\u00edces, cortezas, yerbas y [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-293","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sobre Puna - Puna<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/punaworld.com\/en\/sobre-puna\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sobre Puna - Puna\" \/>\n<meta property=\"og:description\" content=\"Puna World Sobre Puna Piezas que nacen de un proceso artesanal conectado con la tierra. 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